Step 1 : Introduction to the question "1. Which soap is advertised as having one quarter cleansing cream?"
...1. Dove 2. Lava 3. Ivory 4. Irish Spring In a 1957 TV commercial, the makers of Dove claimed that their product was one fourth cleansing cream and thus was gentle and restorative for the skin. The commercial showed a clear container the shape of a Dove bar with liquid pouring in part way up and then the cleansing cream poured in to fill the empty space. In 2004 Dove's advertising attracted attention (literally) when they created billboards of "real women" using their product, not just anorexic models but "women with curves".
Step 2 : Answer to the question "1. Which soap is advertised as having one quarter cleansing cream?"
Dove:
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Step 3 : Disclaimer & Terms of Use regarding the question "1. Which soap is advertised as having one quarter cleansing cream?"
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