Step 1 : Introduction to the question "The Juan Valdez logo represents coffee from which country?"
Juan Valdez is a fictional character who has appeared in advertisements for the National Federation of Coffee Growers of Colombia since 1958, representing a Colombian coffee farmer. The campaign was designed with the goal of distinguishing Colombian coffee from coffee blended with beans from other countries. He typically appears with his mule Conchita, carrying sacks of harvested coffee beans. He has become an icon for Colombia as well as coffee in general. Part of the advertising campaign includes convincing consumers that there are specific benefits of Colombian-grown and harvested coffee beans.
Step 2 : Answer to the question "The Juan Valdez logo represents coffee from which country?"
Colombia:
Juan Valdez is a fictional character who has appeared in advertisements for the National Federation of Coffee Growers of Colombia since 1958, representing a Colombian coffee farmer. The campaign was designed with the goal of distinguishing Colombian coffee from coffee blended with beans from other countries. He typically appears with his mule Conchita, carrying sacks of harvested coffee beans. He has become an icon for Colombia as well as coffee in general. Part of the advertising campaign includes convincing consumers that there are specific benefits of Colombian-grown and harvested coffee beans.
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