Step 1 : Introduction to the question "Due to the distinctive color of its home insulation products, Owens Corning uses what character as its mascot?"
Owens Corning is known for its pink-colored insulating products. To stand out from other fiberglass manufacturers, Owens Corning started placing red dye to its naturally tan insulation. This resulted in the bright pink color of their insulation product, which became a distinct and powerful marketing tool for the company. The color pink became so associated with Owens Corning that in 1979, they adopted the Pink Panther as its official brand mascot. Since then, the suave cartoon character has starred in numerous television, print, and digital media promotions for the company.
Step 2 : Answer to the question "Due to the distinctive color of its home insulation products, Owens Corning uses what character as its mascot?"
The Pink Panther:
Owens Corning is known for its pink-colored insulating products. To stand out from other fiberglass manufacturers, Owens Corning started placing red dye to its naturally tan insulation. This resulted in the bright pink color of their insulation product, which became a distinct and powerful marketing tool for the company. The color pink became so associated with Owens Corning that in 1979, they adopted the Pink Panther as its official brand mascot. Since then, the suave cartoon character has starred in numerous television, print, and digital media promotions for the company.
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