[Ans] "It's ugly, but it gets you there" was the 1969 advertising slogan for which car?

Step 1 : Introduction to the question ""It's ugly, but it gets you there" was the 1969 advertising slogan for which car?"

Back in 1969, Volkswagen ran a print ad with the tagline, "It's Ugly, but It Gets You There." However, instead of displaying an image of its Volkswagen Beetle, it featured the U.S. Lunar Module, the first of many lunar excursion modules to land on the Moon. Clever considering the ad used one of the greatest feats in human history to catch consumers' eyes but also came across as so honest as, at that time, Volkswagens were considered eyesores. The ad campaign resonated with car buyers and propelled sales of Volkswagen through the roof.

Step 2 : Answer to the question ""It's ugly, but it gets you there" was the 1969 advertising slogan for which car?"

Volkswagen Beetle:

Back in 1969, Volkswagen ran a print ad with the tagline, "It's Ugly, but It Gets You There." However, instead of displaying an image of its Volkswagen Beetle, it featured the U.S. Lunar Module, the first of many lunar excursion modules to land on the Moon. Clever considering the ad used one of the greatest feats in human history to catch consumers' eyes but also came across as so honest as, at that time, Volkswagens were considered eyesores. The ad campaign resonated with car buyers and propelled sales of Volkswagen through the roof.

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