[Answer] Which retailer has been famously associated with its iconic "brown bag" since the 1970s?

Step 1 : Introduction to the question "Which retailer has been famously associated with its iconic "brown bag" since the 1970s?"

...Bloomingdale’s, the upscale department store, introduced its now-iconic “Big Brown Bag” in 1973 as a way to brand its shopping bags with a bold, minimalist design. Created by marketing executive Marvin Traub and graphic designer Massimo Vignelli, the bag’s simple brown kraft paper with oversized, lowercase lettering quickly became a recognizable fashion statement in itself. Over time, Bloomingdale’s expanded the line to include the “Little Brown Bag” and “Medium Brown Bag,” turning its shopping bags into collectible cultural icons.

Step 2 : Answer to the question "Which retailer has been famously associated with its iconic "brown bag" since the 1970s?"

Bloomingdale’s:

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