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Nov 4, 2025

[Answer] Before pivoting to chewing gum, what product did the Wrigley Company originally sell?

Step 1 : Introduction to the question "Before pivoting to chewing gum, what product did the Wrigley Company originally sell?"



...The Wrigley Company, best known today for iconic gum brands like Juicy Fruit, Spearmint, and Doublemint, didn’t begin in the confectionery world at all. When William Wrigley Jr. founded the company in 1891, his original business was selling soap, and he included chewing gum as a promotional giveaway to help attract customers. The gum soon proved far more popular than the soap itself, prompting Wrigley to shift entirely into gum—a pivot that transformed the company into one of the most recognizable names in American consumer history.




Step 2 : Answer to the question "Before pivoting to chewing gum, what product did the Wrigley Company originally sell?"



Soap:


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